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Regulation (EU) 2024/1689

The EU AI Act, explained end to end

The EU AI Act is the world’s first comprehensive law on artificial intelligence. It entered into force on 1 August 2024 and does not treat all AI the same: it sorts systems into prohibited, high-risk, limited-risk and minimal tiers, then attaches obligations proportionate to the risk each poses to health, safety and fundamental rights.

It applies extraterritorially. If your system is placed on the EU market, put into service in the EU, or its output is used in the EU, you are in scope — wherever your company sits. And duties are assigned by operator role, not by industry: the same system can make one company a provider and another a deployer, with completely different obligations.

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There are three useful ways into the Act. Pick the one that matches the question you actually have.

The deadlines that are actually in force

The 2026 Digital Omnibus on AI moved the high-risk dates back and left the transparency date alone. These are the amended dates.

  1. 2 Feb 2025Prohibitions & AI literacyIn force

    Article 5 bans took effect, alongside the Article 4 duty to give staff sufficient AI literacy.

  2. 2 Aug 2025GPAI model providersIn force

    Articles 53–55 apply: technical documentation, a training-data summary and a copyright policy.

  3. 2 Aug 2026Transparency (Article 50)In force

    Chatbots must say they are AI, and synthetic audio, image, video and text must be marked machine-readably. Deepfakes need a visible label.

  4. 2 Dec 2026Content-marking transition endsUpcoming

    Generative systems already on the market before 2 August 2026 must have machine-readable marking in place by this date.

  5. 2 Dec 2027High-risk — Annex IIIUpcoming

    Articles 9–15 become enforceable for Annex III systems. Moved from 2 Aug 2026 by the 2026 Digital Omnibus — a fixed date, with no standards-availability escape hatch.

  6. 2 Aug 2028High-risk — Annex I productsUpcoming

    High-risk AI embedded in regulated products (medical devices, machinery, toys, vehicles) becomes enforceable. Moved from 2 Aug 2027 by the Digital Omnibus.

Track every change as it lands on the regulation radar or in the deadline tracker.

Keep the deadline timeline

We will email you the staged EU AI Act dates — what applied in 2025, what lands in August 2026, and what waits until 2027–2028 — so you have them when you need them rather than when you happen to be on this page.

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Obligations by operator role

The Act assigns duties by role, defined in Article 3. Find yours — and note that rebranding or substantially modifying a high-risk system (Article 25) turns a deployer, importer or distributor into a provider.

High-risk use cases (Annex III)

If your system does one of these things, it is almost certainly high-risk — which pulls in the full Article 9–15 programme by 2 December 2027.

See the whole Annex III list with obligations

Article by article

The provisions teams cite most often, each in plain English with the obligation, the operators it binds and the penalty band it sits in.

Open the full article reference

The Act in your sector

The Act does not regulate industries — it regulates uses. But the uses cluster by sector, so these pages start from the AI you probably already run and work back to the obligations it triggers.

Recruitment & Hiring

CV / resume screening and filtering · Candidate ranking and shortlisting · Automated video or game-based assessment

6 obligations mapped

HR & Workforce

CV parsing and automated candidate shortlisting · Interview scoring and video-analysis assessment · Performance evaluation and promotion ranking

6 obligations mapped

Fintech & Banking

Credit scoring and creditworthiness assessment · Automated loan and mortgage underwriting · Transaction fraud detection

6 obligations mapped

Healthcare

AI-assisted diagnostic imaging (radiology, pathology) · Clinical decision-support and treatment recommendation · Emergency triage and patient prioritisation

6 obligations mapped

SaaS & Software

In-app customer-support chatbots and assistants · AI content and copy generation features · Automated summarisation and data extraction

6 obligations mapped

Insurance

Automated risk assessment for life insurance · AI-driven premium pricing for health cover · Underwriting eligibility and acceptance decisions

6 obligations mapped

Education & EdTech

Automated admissions and enrolment decisions · AI exam scoring and essay grading · Remote proctoring and cheating detection

6 obligations mapped

Marketing & AdTech

Generative ad copy and creative production · AI-generated product and campaign imagery · Conversational marketing and sales chatbots

6 obligations mapped

Legal & Law Firms

Contract review and clause extraction · Legal research and case-law analysis · E-discovery and document review

6 obligations mapped

Retail & E-commerce

Product recommendation and personalisation engines · Customer-service and shopping chatbots · Demand forecasting and inventory optimisation

6 obligations mapped

Manufacturing & Industry

AI safety components in machinery and robotics · Predictive maintenance of equipment · Computer-vision quality inspection

6 obligations mapped

Public Sector & Government

Automated benefit and welfare eligibility assessment · Fraud and error detection in public programmes · Predictive and investigative policing support

6 obligations mapped

Banking

Consumer credit scoring and creditworthiness assessment · Automated loan and mortgage underwriting · Transaction fraud detection

6 obligations mapped

Telecommunications

Network traffic optimisation and management · Predictive maintenance of network equipment · Customer-service and support chatbots

6 obligations mapped

Automotive

Advanced driver-assistance systems (ADAS) · Perception and object-detection for autonomous driving · Automated emergency braking and safety functions

6 obligations mapped

Energy & Utilities

Grid balancing and load management safety systems · Fault detection and outage prediction · Predictive maintenance of generation and network assets

6 obligations mapped

Logistics & Transport

Route optimisation and ETA prediction · Demand and capacity forecasting · Warehouse robotics and pick-path optimisation

6 obligations mapped

Real Estate & PropTech

Automated valuation models (AVMs) for property pricing · Property search and recommendation ranking · Lead qualification and sales chatbots

6 obligations mapped

In-depth guides

Start with the pillar guide

EU AI Act Compliance: The Complete Guide (2026)

A practical guide to EU AI Act compliance: risk tiers, who's in scope, obligations, deadlines and penalties — with the steps to get audit-ready.

11 min read
Fundamentals

High-Risk AI Systems & Annex III: The Full Guide

Learn what makes an AI system high-risk under the EU AI Act — the full Annex III list, Article 6 safety components, the exemption, and your next steps.

9 min read
Fundamentals

Prohibited AI Practices Under Article 5 Explained

Article 5 of the EU AI Act bans certain AI practices outright — banned since 2 Feb 2025. See the full prohibited list, the €35M penalties, and how to check.

8 min read
Obligations

Annex IV Technical Documentation: A Practical Guide

The Annex IV technical file is mandatory for high-risk AI under Article 11. Learn exactly what it must contain and how to produce a compliant document.

9 min read
Obligations

GPAI Obligations Under the EU AI Act: Provider Duties

What general-purpose AI (GPAI) model providers must do under the EU AI Act since 2 August 2025: documentation, copyright policy, training-data summary and systemic-risk duties.

9 min read
Obligations

AI Literacy Under Article 4 of the EU AI Act

Article 4 of the EU AI Act requires providers and deployers to ensure sufficient AI literacy among staff since 2 February 2025. What it means, who it covers and how to evidence it.

7 min read
Deadlines

EU AI Act Deadlines: The Full Compliance Timeline

A clear, scannable timeline of every EU AI Act deadline — from prohibited practices in February 2025, through the Article 50 transparency duties already in force, to the final Annex I date in August 2028.

8 min read
Fundamentals

EU AI Act Penalties & Fines: The 2026 Guide to the Tiers

How EU AI Act penalties work: the three fine tiers (up to €35M or 7% turnover), who can be fined, SME caps, and the real cost of non-compliance.

8 min read
Comparisons

EU AI Act vs GDPR: Key Differences, Overlaps & Compliance

EU AI Act vs GDPR compared: personal data vs AI risk, where the two overlap on automated decisions and impact assessments, and why many firms need both.

8 min read
Fundamentals

Does the EU AI Act Apply to US Companies? (2026)

Yes — the EU AI Act is extraterritorial. If your AI system or its output is used in the EU, you're in scope even as a US company. Here's exactly when and what to do.

8 min read
Obligations

EU AI Act Compliance Checklist (2026)

A practical, step-by-step EU AI Act compliance checklist: inventory, classify, assign roles, meet obligations, generate documentation and track deadlines.

7 min read
Obligations

EU AI Act Conformity Assessment Explained (Article 43)

What is a conformity assessment under the EU AI Act? Learn the two routes (internal control vs notified body), when each applies, and the CE-marking steps that follow.

7 min read
Fundamentals

EU AI Act for Startups & SMEs: What You Actually Need to Do

The EU AI Act applies to startups and SMEs too — but with proportionate measures. Learn what small companies must do, the relief available, and where to focus first.

6 min read
Deadlines

What Changes on 2 August 2026 Under the EU AI Act

Since 2 Aug 2026 the Article 50 transparency duties and GPAI enforcement powers have applied — but high-risk moved to Dec 2027. What actually landed, and what to do now.

8 min read
Obligations

AI Watermarking & Content Marking Under the EU AI Act

Article 50(2) requires machine-readable marking of AI-generated content from 2 Aug 2026. Who it covers, the Dec 2026 transition, and how to implement it.

7 min read
Browse every guide

Free tools

Reading about the Act only gets you so far. These answer the question for your own systems, and none of them need an account.

See all free tools

The vocabulary

The Act is precise about its terms, and the definitions are load-bearing — “placing on the market”, “substantial modification” and “deployer” all decide who owes what. Each term below links to its definition and the article it comes from.

Open the full glossary

Read it in your language

The Regulation is published in every official EU language, so the defined terms have canonical translations. These are complete pillar guides, not machine translations of this page.

Frequently asked questions

What is the EU AI Act?

The EU AI Act (Regulation (EU) 2024/1689) is the world's first comprehensive law on artificial intelligence. It entered into force on 1 August 2024 and sorts AI systems into risk tiers — prohibited, high-risk, limited-risk and minimal — attaching obligations proportionate to the risk each poses to health, safety and fundamental rights.

Who does the EU AI Act apply to?

It applies extraterritorially. If your AI system is placed on the EU market, put into service in the EU, or its output is used in the EU, you are in scope regardless of where your company is established. Duties are assigned by operator role — provider, deployer, importer, distributor or GPAI model provider — not by industry or company size.

When do the EU AI Act obligations apply?

In stages. Article 5 prohibitions and the Article 4 AI-literacy duty have applied since 2 February 2025; GPAI obligations since 2 August 2025; Article 50 transparency since 2 August 2026. After the 2026 Digital Omnibus, Annex III high-risk obligations apply from 2 December 2027 and Annex I product-safety high-risk obligations from 2 August 2028.

How do I know whether my AI system is high-risk?

A system is high-risk if it is a safety component of a product covered by Annex I, or if it falls under one of the eight Annex III use-case areas — biometrics, critical infrastructure, education, employment, essential services and credit scoring, law enforcement, migration and border control, and administration of justice. Annex III systems can still fall out of scope through the Article 6(3) filter conditions.

What are the penalties under the EU AI Act?

Article 99 sets three bands, each the higher of a fixed amount or a share of worldwide annual turnover: up to €35 million or 7% for breaching the Article 5 prohibitions, up to €15 million or 3% for most other obligations, and up to €7.5 million or 1% for supplying incorrect, incomplete or misleading information.

What is the difference between a provider and a deployer?

A provider develops an AI system, or has one developed, and places it on the market or puts it into service under its own name or trademark. A deployer uses an AI system under its own authority in a professional capacity. The obligation sets differ substantially, and under Article 25 a deployer, importer or distributor becomes a provider if it rebrands a high-risk system or substantially modifies it.

Reading about the Act is not the same as knowing where you stand

The free checker classifies each of your systems deterministically and shows the articles behind every answer. No sign-up.

Run the free check

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This page summarises Regulation (EU) 2024/1689 as amended by the 2026 Digital Omnibus on AI. It is general information, not legal advice.