Limited-risk AI
Limited-risk AI systems — such as chatbots and generative-content tools — are not high-risk but must meet transparency obligations under Article 50: people must be told when they interact with AI or see AI-generated content.
The duty is proportionate rather than heavy: disclose that a person is interacting with an AI system unless it is obvious, mark synthetic audio, image, video or text in a machine-readable format, disclose deepfakes, and label AI-generated text published to inform the public on matters of public interest. There is no conformity assessment, no CE marking and no registration. These transparency duties have applied since 2 August 2026 — earlier than the high-risk regime, which is why they are the obligations most companies actually meet first.
- Art. 50
Limited-risk AI: why it matters
This is the tier almost every company touches, because a support chatbot or a marketing content generator qualifies while nothing else in the business does. It is also live now, unlike the high-risk regime, so it is the most likely source of a first enforcement contact. The machine-readable marking requirement is a build task rather than a policy task — provenance metadata or watermarking has to be designed into the generation pipeline, and retrofitting it across published content is far more expensive than shipping it once.
Limited-risk AI in practice
An e-commerce site runs an AI shopping assistant and generates product photography variants with a diffusion model. The assistant needs a clear disclosure at the start of the conversation, not buried in a terms page, and the generated imagery needs machine-readable provenance marking. The recommendation engine behind the scenes needs neither, because no one is interacting with it and it produces no synthetic content — the same product, three components, two different answers.
Limited-risk AI: the mistake people make
Reading limited-risk as a formal fourth category with its own definition. The Act does not define a limited-risk tier; it attaches transparency duties in Article 50 to specific system types, and those duties apply on top of high-risk obligations where both bite, not instead of them.
Limited-risk AI: common questions
- Do chatbots have to disclose that they are AI?
- Yes. Article 50 requires providers to design systems that interact directly with people so those people are informed they are dealing with an AI system, unless that is obvious to a reasonably well-informed user in the circumstances.
- When did Article 50 transparency obligations apply?
- 2 August 2026, two years after entry into force. They are already in effect, well before the Annex III high-risk obligations in December 2027.
- Can a system be both limited-risk and high-risk?
- Yes. Article 50 duties are cumulative. A high-risk system that also interacts with people or generates synthetic content must satisfy both the Chapter III requirements and the transparency duties.
Limited-risk AI: terms that come up alongside it
Run the free 2-minute EU AI Act checker — no sign-up.